
Shanel Evans is a powerhouse business strategist, podcast host, and digital marketing expert who empowers service-based entrepreneurs, consultants, and organizations to scale with clarity, confidence, and connection.
As the host of the top-ranked Structure and Soul podcast, Shanel blends tactical business advice with mindset mastery to help high-achieving leaders grow their influence and revenue—without losing their authenticity.
With a background that includes leading over $3 billion in transportation projects, Shanel’s leadership spans sectors—from infrastructure and public service to entrepreneurship and digital strategy. Her proven social media content frameworks have generated millions in additional revenue for clients across industries, helping them craft powerful messaging, attract aligned audiences, and convert visibility into measurable business growth.
Through her strategic advisory, training programs, and content frameworks like SAVVY©️, the VIBE Methodology, and the Pink Flamingo Method, Shanel equips leaders with the tools they need to
stand out online, expand their reach, and engage their audiences with intention.
Her approach is rooted in relationships, authenticity, and smart marketing systems that drive results—especially for founder-led businesses and professional service firms.
As a certified SWaM, WBENC, and WOSB business owner, Shanel is also a proud member of
The BOW Collective, a distinguished network of Black women entrepreneurs redefining success in their industries and Board Member for the Virginia Black Chamber of Commerce. She brings this spirit of excellence and innovation to every stage, boardroom, and strategy session. Additionally, Shanel is co-founder of award winning youth non-profit, Dale City "Lightning" Track Club.
Her mission is simple: to help leaders connect authentically, stand out in the market, and grow businesses that leave a lasting impact.